Summary

Created and scheduled social media content for Barnes & Noble, including promotional graphics, event announcements, book features, and seasonal campaigns to drive engagement and in-store traffic.

  • Created several viral Instagram videos,  reaching over 40k+ likes and 450k+ views.
  • Partnered with local digital magazines to boost event awareness and reach.
  • Increased Instagram follower count by 130% over 6 months through trend-driven content and partnerships.
  • Leveraged seasonal trends to create high-engagement, shareable bookish content.

Project Scope
Type of Project:
Part-Time
Duration:
6 months
Deliverables:
Content Creation for South California Area Barnes & Noble Locations